Articles
FROM PARTIAL TO INTEGRAL CO-OPERATION OF HORTICULTURAL HOLDINGS
Article number
28_3
Pages
43 – 72
Language
Abstract
Co-operation is a common feature in horticulture.
It will be found in a more or less organized form in many places.
Usually the grower remains his own boss, knowing that in times of trouble he can count on the support of numerous experts, whose sole job is to guide and instruct him.
In the past he could devote himself entirely to the technical aspects of his work, and for the rest, how he managed his business was his own affair.
But it now seems that his pleasant sense of security is being undermined.
All around him he keeps hearing that he should become more enterprising, while the mass media and his contracts outside horticulture seem intent on giving him the impression that he is missing out on many of the attractions of a welfare state.
In modern society, he has been assigned the role of slave, who has to work from morning till night.
All these factors have undoubtedly contributed to the growing interest that is being shown in a form of co-operation that extends beyond collective buying and selling, or the borrowing of one another’s machines.
It will be found in a more or less organized form in many places.
Usually the grower remains his own boss, knowing that in times of trouble he can count on the support of numerous experts, whose sole job is to guide and instruct him.
In the past he could devote himself entirely to the technical aspects of his work, and for the rest, how he managed his business was his own affair.
But it now seems that his pleasant sense of security is being undermined.
All around him he keeps hearing that he should become more enterprising, while the mass media and his contracts outside horticulture seem intent on giving him the impression that he is missing out on many of the attractions of a welfare state.
In modern society, he has been assigned the role of slave, who has to work from morning till night.
All these factors have undoubtedly contributed to the growing interest that is being shown in a form of co-operation that extends beyond collective buying and selling, or the borrowing of one another’s machines.
This form of co-operation-integral co-operation-as I want to define it in this context, means the pooling of the technical, commercial, financial, social, administrative and organizational functions of holdings, to form a body that can act as one single enterprise, and within which tasks and
Publication
Authors
P. Bleijenberg
Keywords
Online Articles (9)