Articles
NEED FOR RESEARCH ON VEGETABLE QUALITY IN ASIAN COUNTRIES
Article number
483_1
Pages
25 – 32
Language
English
Abstract
The quality of vegetables for fresh use is evaluated first by appearance and then flavor.
Such aesthetic values of vegetables attract consumers to buy and eat them.
We consume both known and unknown substances in vegetables, which, although present in low amounts, are essential for health.
Genetic traits and growing conditions affect the quality of vegetables at harvest.
However, quality after harvest only decreases.
In order to improve quality, breeding and research on growing techniques are necessary.
To keep quality as high as possible, postharvest research is indispensable.
Research on improving quality should bring about more delightful dining experiences, better human health, and more cash income for growers, shippers, and marketeers.
When comsumers’ demand for high quality is concerted with an increased income for growers, research on quality will gain additional momentum.
In Asian countries, the urban population is increasing as the area of urban districts increases.
Under these conditions, research on handling and transportation of fresh vegetables to cities is critical, and the need of such research on quality and the shelf-life are discussed.
Such aesthetic values of vegetables attract consumers to buy and eat them.
We consume both known and unknown substances in vegetables, which, although present in low amounts, are essential for health.
Genetic traits and growing conditions affect the quality of vegetables at harvest.
However, quality after harvest only decreases.
In order to improve quality, breeding and research on growing techniques are necessary.
To keep quality as high as possible, postharvest research is indispensable.
Research on improving quality should bring about more delightful dining experiences, better human health, and more cash income for growers, shippers, and marketeers.
When comsumers’ demand for high quality is concerted with an increased income for growers, research on quality will gain additional momentum.
In Asian countries, the urban population is increasing as the area of urban districts increases.
Under these conditions, research on handling and transportation of fresh vegetables to cities is critical, and the need of such research on quality and the shelf-life are discussed.
Authors
R. Sakiyama
Keywords
Postharvest quality, aesthetic quality, nutritive value, consumer, marketing
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