Articles
ECONOMIC ASPECTS OF THE FRENCH KIWIFRUIT SECTOR: IMPACT OF PROFIT MARGIN POLICY ON CHANNEL OPERATION
Article number
610_3
Pages
45 – 51
Language
English
Abstract
The aim of this paper is to investigate pricing factors throughout the kiwifruit channel.
It stresses the fact that the type of margin (constant or proportional) at one stage has a strong influence on demand price elasticity and therefore on turnover upstream.
It stresses the fact that the type of margin (constant or proportional) at one stage has a strong influence on demand price elasticity and therefore on turnover upstream.
Publication
Authors
J.-M. Fournier, D. Hassan, S. Monier-Dilhan
Keywords
Kiwifruit production, France, marketing channel, price elasticity, margin, turnover
Online Articles (73)
