AN ANALYSIS OF THE U.S. DEMAND FOR AVOCADO (PERSEA AMERICANA MILL.)

The United States is the second largest avocado producer, following Mexico.
Since the late 1980s, the United States has shifted from being a net exporter of avocados to being a net importer, bypassing France, in 2002, to become the world’s number one importer of avocados.
The U.S. consumption of avocados has increased considerably within recent times, from a per capital level of 0.69 kg in 1998 to 1.48 kg in 2007. Several factors are responsible for the increased U.S. consumption of avocados, including year-round availability of fresh avocados due to imports, a rapidly growing Hispanic population, promotion of the health benefits of avocados and increased disposable income.
There are, however, concerns that the U.S. avocado market is becoming saturated, which could have dire consequences for avocado prices.
This paper discusses growth factors and, with the help of a multiple-regression analysis, forecasts the likely impact on avocado prices up to the year 2012.

XVI International Symposium on Horticultural Economics and Management

E.A. Evans, S. Nalampang

avocado, avocado demand

https://doi.org/10.17660/ActaHortic.2009.831.28