Articles
MAXIMISING MARKET POTENTIAL THROUGH POSTHARVEST TECHNOLOGY
Article number
346_46
Pages
334 – 337
Language
Abstract
The blueberry industry in Australia is comparatively young, with fruit only being readily available over the last decade.
The relatively unknown nature of the product combined with the long distances to both local and export markets, plus, initially, a short harvest season created major problems in marketing the fruit.
Over a number of years, postharvest research at our Institute has seen the development and refinement of storage of blueberries to the point where it is now a commercial practice.
The technology is inexpensive to use and has also resulted in successful trial shipments to Europe, a minimum voyage time of five weeks and often up to seven.
The use of this technology also means that pressure can be removed from the local market at times of high supply, with a consequent better return for the producer.
The relatively unknown nature of the product combined with the long distances to both local and export markets, plus, initially, a short harvest season created major problems in marketing the fruit.
Over a number of years, postharvest research at our Institute has seen the development and refinement of storage of blueberries to the point where it is now a commercial practice.
The technology is inexpensive to use and has also resulted in successful trial shipments to Europe, a minimum voyage time of five weeks and often up to seven.
The use of this technology also means that pressure can be removed from the local market at times of high supply, with a consequent better return for the producer.
Publication
Authors
K. Clayton-Greene
Keywords
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