Articles
ROSES AND EMOTIVE APPEAL: “IF ZEUS CHOSE US A KING OF THE FLOWERS…”
Article number
751_45
Pages
357 – 366
Language
English
Abstract
The aesthetic appeal of roses is considerable, but the production and sale of both rose plants and flowers is also influenced by overt and subtle messages conveyed by these flowers.
In many cultures and since ancient time, roses have not only been popular flowers but powerful symbols of love, beauty, friendship, sexuality, and secrecy.
Indeed, roses occupy an extraordinary place in literature, notably in poetry, and the associations of roses with particular emotions may provide a raison dêtre when considering the prominence of this plant in horticulture today.
We identified specific emotions or emotional contexts for roses found in poetry and literature, and illustrate the place of roses in specific emotional contexts through selected works of writers including Sappho, Shakespeare, Spenser, Goethe, Nietzsche, Keats, Byron and Burns.
Through recognition of the history and emotional connections of these flowers, growers, buyers, recipients, and connoisseurs of roses may be better able to understand and articulate the appeal of this most popular flower.
Sudden a thought came like a full-blown rose,
— John Keats (1795-1821), The Eve of St.
Agnes, Stanza 16
In many cultures and since ancient time, roses have not only been popular flowers but powerful symbols of love, beauty, friendship, sexuality, and secrecy.
Indeed, roses occupy an extraordinary place in literature, notably in poetry, and the associations of roses with particular emotions may provide a raison dêtre when considering the prominence of this plant in horticulture today.
We identified specific emotions or emotional contexts for roses found in poetry and literature, and illustrate the place of roses in specific emotional contexts through selected works of writers including Sappho, Shakespeare, Spenser, Goethe, Nietzsche, Keats, Byron and Burns.
Through recognition of the history and emotional connections of these flowers, growers, buyers, recipients, and connoisseurs of roses may be better able to understand and articulate the appeal of this most popular flower.
Sudden a thought came like a full-blown rose,
— John Keats (1795-1821), The Eve of St.
Agnes, Stanza 16
Authors
J. Ole Becker, U.K. Schuch, J.F. Karlik
Keywords
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