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Articles

WORLD TRENDS AND REQUIREMENTS – ISRAEL

Article number
454_4
Pages
49 – 58
Language
Abstract
Although the proportion of roses in the European markets has remained constant, the demand for all other traditional crops is declining compared with new crops.
The requirements are mainly for cut flowers that look like wild flowers.
These market requirements dictate our developmental trends and lead us in two main directions: Introduction of new crops and/or new appearance for old crops; supply of the same cut flowers year round.
Our assumption is that just as most fruits and vegetables are offered in the European markets year round, so it should be for flowers.
This goal has already been achieved with roses and we would like to be able to do so with as many other crops as possible.
Flower production on both sides of the equator and production in many tropical and subtropical countries stretches the season.
We think that physiological and breeding approaches will allow us to produce everything year round.
Of course economical studies have to justify production costs, and undoubtedly, not every crop will be produced, but we should be able to create the know-how to do it.
Another increased demand is for a large variety of pot plants – especially flowering pots plants, and for a wider range of different foliage plants to match the demand for wild flowers types.
Introduction of new crops or new appearance to old crops also require physiological and genetic approaches to enable adaptation of new commercial production of these new crops.

Publication
Authors
Y. Ben-Tal
Keywords
cut flowers, market demands, market supply, traditional flowers, new flowers, off season production
Full text
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