Articles
Chenin in the realm of oenotourism, or reasons for optimism if we think differently, or some observations and a strategy
Article number
1430_37
Pages
245 – 246
Language
English
Abstract
Any tourist destination produces a collective imaginary representation.
Conversely, any imaginary representation can be embodied in a tourist destination.
Chenin is apt to be proposed as a myth, because of its polymorphic genius, its requirement, and its ability to forge vineyards and winegrowers.
To the Chenin, object of enthusiasm, must be added the subject Chenin, actor, the Chenin at work, on its territory.
It is still necessary to know better the historical and oenocultural heritage produced by the Chenin, to tell it and to embody it in wine tourism services in its geographical theatre.
Conversely, any imaginary representation can be embodied in a tourist destination.
Chenin is apt to be proposed as a myth, because of its polymorphic genius, its requirement, and its ability to forge vineyards and winegrowers.
To the Chenin, object of enthusiasm, must be added the subject Chenin, actor, the Chenin at work, on its territory.
It is still necessary to know better the historical and oenocultural heritage produced by the Chenin, to tell it and to embody it in wine tourism services in its geographical theatre.
Authors
A. Deyrieux
Keywords
Chenin blanc, Cabernet Sauvignon, Loire Valley, South Africa, wine, viticulture, winemaking, terroir, grape varieties, wine tasting, wine regions, wine production, wine history, wine culture, wine industry, wine education
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